Samsung S95D OLED review: the critics’ honest verdict

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TechRadar calls it "the standard bearer for OLED in 2024," while What Hi-Fi? calls it "a superb TV."
What reviewers loved
- The OLED Glare Free screen suppresses distracting, mirror-like reflections, making the picture easier to enjoy in bright rooms.
- Phenomenal brightness, contrast and colour give HDR images a bold, vibrant and dynamic look.
- Excellent gaming support makes it a strong premium choice for players as well as movie fans.
- The uniform 1cm-deep design is exceptionally slim and particularly well suited to wall mounting.
What held it back
- The anti-reflection filter has minor negative side effects, according to What Hi-Fi?.
- Some dark scenes lose a little shadow detail.
- Built-in audio lacks the power and impact expected from a flagship TV.
- Its reviewed launch price of £3599 / $3400 / AU$4999 makes it a very premium purchase.
Samsung S95D OLED key specs
| Panel | Third-generation QD-OLED |
|---|---|
| Reviewed size | 65 inches |
| Screen treatment | OLED Glare Free anti-reflection filter |
| Panel depth | Uniform 1cm |
| Reviewed launch price | £3599 / $3400 / AU$4999 |
The short version
Reviewers agree that the Samsung S95D is a premium OLED built for bright rooms as much as dark ones. TechRadar praises its vivid picture, gaming features, slim design and unusually effective glare control. What Hi-Fi? highlights phenomenal brightness, contrast and colour, but notes minor filter side effects, some shadow-detail loss and audio that lacks real impact.
What reviewers say about the Samsung S95D OLED
TechRadar reports being "blown away" by the S95D’s picture quality and says its OLED Glare Free screen effectively eliminates distracting mirror-like reflections. It also praises the gaming features, slim design and solid built-in sound, ultimately calling the TV "the standard bearer for OLED in 2024."
What Hi-Fi? reaches a similarly strong verdict, praising the S95D’s phenomenal brightness, contrast and colour, excellent gaming support and highly effective anti-reflection filter. The honest trade-off is that the filter has minor negative side effects, shadow detail can occasionally be lost, and the speakers lack power and impact.
Best settings for the Samsung S95D OLED
the cited reviews do not include verified calibration values, so we are not reproducing or inventing picture settings. Consult the RTINGS review for its published technical guidance before changing advanced controls.
Buy it if you want a bright, colourful premium OLED that handles reflections unusually well and also offers excellent gaming support.
Skip it if you need powerful built-in sound, want the lowest possible price or are unwilling to accept the filter’s minor picture trade-offs.
Also consider
Samsung S95F OLED
TechRadar reports that the successor further improves glare handling, brightness and shadow detail, although its comparison involved an 83-inch W-OLED S95F versus the 65-inch QD-OLED S95D.
Should you buy the Samsung S95D OLED?
Yes, if glare is the reason you have avoided OLED. Critics report that the S95D combines unusually effective reflection control with exceptional brightness, rich colour, strong contrast and excellent gaming support. Its slim design is another clear strength. Just budget for external audio if you want flagship-level sound, and be aware that the anti-reflection filter and shadow handling are not flawless.
See our best TVs picks.
How we build this review
We read 3 professional reviews from TechRadar, What Hi-Fi?, RTINGS. We don’t test units ourselves — we distill what critics agree on. Every claim is cited.
Sources
RightWei aggregates and summarizes independent reviews — we link to the original hands-on tests so you can go deeper. We don’t test units ourselves.
Re-checked July 2026


